LOST ARTISTRY BLOG

5 Ways to Use Black Friday to Grow Your Lash Business
Don’t just shop Black Friday, profit from it 🤍
Black Friday is the perfect time to stock up, save money, and set your lash business up for a strong finish to the year. Here’s how to make the most...

Why Your Lash Retention Might Be Failing
If your clients are struggling with retention, you’re not alone. Retention issues are one of the most common challenges lash artists face but, the good news is, they’re also completely fixable. Her...

The Power of Feathering
"I’ve been using this technique for years and it’s never failed me." – Kaitlyn
If you’re looking to add dimension, darkness and better retention to your lash sets, feathering might just be your new...

Try It First: Why Sampling Matters Before Retailing Lash Supplies
When you’re considering adding new lash supplies to retail, it's super important to truly understand the products first. Sampling isn’t just about trying something new. It’s about putting yourself ...

How to Choose Between W, YY, and Clover Lashes
When it comes to creating the perfect lash set for your client, understanding the difference between W, YY, and Clover lashes can make all the difference in achieving that look. Each of these lash ...

How to Improve Lash Extension Retention for Oily Clients
If you have clients with super oily skin, it can be a little tricky keeping their lashes looking full between fills. Oils break down the lash adhesive faster, which can make even the nicest sets lo...

The Best Filming Equipment for Lash Artists
Creating content as a lash artist is such a powerful way to grow your business and connect with your clients. Luckily, you don’t need a full studio setup to start! A few simple pieces of equipment ...

3 Common Mistakes Lash Artists Make With Pre-Made Fans (And How To Fix Them)
Pre-mades are incredible for creating beautiful sets quickly and easily, but like anything in lashing, technique and product choice matter a lot. Done right, they deliver speed and consistency. Don...

Mastering Lash Tweezers: Everything You Need to Know
Whether you are new to lashing or a seasoned lash artist, finding the perfect tweezers can feel like a maze. Theres so many options to choose from, it’s easy to feel overwhelmed. This blog will hel...